“Waterproof Your Music” Poster Ad Campaign by LOWE Egypt

Two Of the posters from an adcampaign for H2O Audio waterproof cases and Virgin Megastores. The concepts feature caricatures of Snoop Dogg as a surfer …

Advertising Agency: LOWE Egypt, Cairo, Egypt

Creative Director: Hisham Kharma

Art Director: Montasser Khalil, Hisham Kharma

Copywriter: Hisham Kharma, Montasser Khalil

“Waterproof Your Music” Poster Ad Campaign by LOWE Egypt

Two Of the posters from an adcampaign for H2O Audio waterproof cases and Virgin Megastores. The concepts feature Scuba Diver Madonna…

Advertising Agency: LOWE Egypt, Cairo, Egypt

Creative Director: Hisham Kharma

Art Director: Montasser Khalil, Hisham Kharma

Copywriter: Hisham Kharma, Montasser Khalil

A-Z Of Typographers

Everything we encounter, from ads to album covers, features some sort of typographic element. Though originally designed as a means of disseminating information, the font’s obvious presence in modern life has allowed many people to explore its capacity for experimentation. The nuances of the trade likely escape the masses but to a large group of people, the font is just another canvas. This roster is not limited to typographers but includes illustrators, writers, and musicians, as well: artists in the most general sense of the term.

twitter background styled for http://twitter.com/dhoomdallas

t-shirt design for dhoomdallas.com (Your City | Your Life)

Douglas Alves

Ginger Monkey

The July issue of Computer Arts has a cover design by Non-Format, featuring embossing and die-cuts that fold out to spell the word ‘BIRTH’. Above: the cover as before the word is revealed…

Outstanding examples of architectural signage

In this article I will show the relationship between architecture and graphic design. In fact, surprisingly few architects use typographical elements in their design. For this overview of projects that do make good use of lettering, I’ve probably browsed through more than thousand Architectural Designs. Below you’ll find ten buildings on integrated architectual lettering and signage.

I can only guess about the reason why architects make so little use of typhographical elements on their buildings. The main reason will be that the building design doesn’t need it. Most buildings can make their function clear without the use of signage on the façade. As you will find on the buildings listed below, architects used the signage to show the name of the building to the world; there is no building to be found with its function printed on it. The function is supposed to be clear.

A famous architect once stated: ‘form follows function’. That’s why you know what the particular function of a building is. Architects follow their mantra

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